With so many great web developers out there, building a website has become available and affordable to a lot of people. Starting your own website is a great business move, whether you intended it as a support for your business, or a business solution in itself. However, unfortunately, just having a website is not enough to generate enough traffic to reach your goals.
One of the ways in which you can do this is to increase user experience and SEO ranking by speeding up your pages. Lack of time is one of the biggest concerns of readers today. Therefore, by decreasing the loading time of your pages, you will instantly increase the likelihood of your reader pool growing. Here are some tips on how to do it.
Minimize HTTP Requests
According to some analyses, 80% of loading time is spent on downloading various parts of a page. An HTTP request is made for every one of these downloads. Therefore, remove any unnecessary files like images, scripts and so on, to decrease the number of HTTP requests and speed up your pages.
Minify and Combine Files
Another way in which you can increase loading speed is by first minifying different files and then grouping them together. To minify a file means to remove all of the unnecessary characters from it while retaining its function. Moreover, if you group similar files together, you also automatically further reduce the number of HTTP requests needed for loading a page.
Minimize Time to First Byte
TTFB or time to the first byte is the amount of time a browser need before it can start loading a page. It does not matter if your page loads fast if it does not start loading in ages. Google recommends that TTFB is kept below 200ms.
Minifying and combining files is a great technique. However, you can make significant speed gains by compressing your files as well. For example, if you have a large number of images on your page, compressing them will greatly reduce the download time of a page.
Choose the Right Hosting Option
Choosing the cheapest hosting option can save you a lot of money in the beginning and allow you to develop your business in other spheres. However, after you gain more traffic, that basic hosting option starts slowing you down. Instead of going for a shared hosting solution, consider choosing VPS hosting, or a dedicated server.
As you can see, these are all simple and fast solutions to speed up your website, so there are no excuses not to do them now.